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As a journalist I often find some pretty random press releases in my inbox & while many of those that don’t pertain to the cleaning industry quickly find their way into the bin, others clearly deserve a scan through and occasionally will reveal a gem…
This week I learned that Generation Logistics is an industry-led, Government-backed initiative to increase industry awareness and find the next generation of logistics sector talent – of which there’s currently a worrying shortage, just as there is in cleaning. Working with companies and trade associations across that sector, the campaign challenges perceptions and demonstrates the breadth and diversity of the career opportunities available – hopefully addressing the ongoing skills shortages while attracting more diverse talent into roles that will be created in future; perhaps because of the advent of AI. Cleverly, it’s taking its ‘Vacancies Available. Potential Unlimited’ message direct to its target audiences, using poster sites at bus shelters, shopping centres and other high footfall areas in cities with high student populations. A QR code on every poster links to the campaign's website, where people can find information about the industry, as well as learn more about and apply for, specific jobs listed on sponsors' pages.
As the campaign’s Phil Roe speaks, you could almost replace the word ‘logistics’ with ‘cleaning’, couldn’t you?: "As an industry, logistics has long been in the background, an unseen facilitator of every facet of our daily lives. The workforce of tomorrow is within our sector's reach, but we need to challenge preconceptions about our industry and what it can offer potential employees. We need to make sure that logistics is a career choice spoken of in the same breath as law, medicine, retail and manufacturing."
The campaign’s already changed perceptions of the sector, creating more than two million engagements to date from those inspired to find out more and our industry has all the tools in place to run a similar campaign. We have the industry Lead Body, the Trade Associations, some Government support and feet on the ground. But even better, we clean the bus shelters, shopping centres and other high footfall areas in cities all over. Often, we clean the student accommodation itself - and the public toilets too. So we might not have to pay to display our posters and share our message about the great welcome, career prospects and financial reward our industry offers. I think we should take a leaf out of the logistics sector’s book and give it a try. We have very little to lose and a lot to gain by engaging with those who are, effectively, captive audiences, don’t you agree?
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This Week's News
“Conversations around air pollution and the dangers and health risks attributed to it have been commonplace for several years now, with many regulations already in place to lessen its dangers. In comparison, its counterpart of indoor air quality is a largely under reported and under researched topic - until now.
Businesses that fail to keep their washrooms clean and maintained are unwittingly flushing away customers' repeat business and sales. According to the latest Healthy Handwashing Survey from Bradley Corporation, almost 60% of Americans make it a point to stop at a business and will spend more money at the establishment if they know it has clean and maintained washrooms.
In fact, those age 25-44 are even more likely to shell out more cash based on the condition of a business's washrooms.
The Association of Residential Cleaning Services International (ARCSI), a division of ISSA, has announced two Canadian regional ambassadors as part of a new outreach program, the ARCSI Regional Ambassadors. The Canadian Regional Ambassadors will represent the residential arm of ISSA in Canada.
The new ambassadors are:
* Mark Baker, Motivated House Cleaners, Paradise, Newfoundland
Kärcher and TTS Cleaning have joined forces, thereby pooling their resources and capabilities in order to offer customers around the world their broad range of products and services in a customised manner in the future.
With the TTS Equipment, Kärcher complements its portfolio of solutions for building cleaning and continues to position itself as a full-range supplier. TTS benefits from Kärcher's worldwide brand awareness and comprehensive product range and thus expands its market position.
Metsä Tissue, part of Metsä Group, (including Metsä Greaseproof Papers business) has received the highest Platinum rating in EcoVadis sustainability and social responsibility evaluation. The company is among the top 1% of all the companies rated by EcoVadis. Metsä Tissue once again scored highly in each of the four themes assessed, performing best in the environment section with a score of 90/100.
Metsä Tissue has received the highest Platinum-level every year since 2020.
Having joined Carlisle Support Services at the beginning of 2022 as head of operations to lead the Cleaning & Facilities division within the UK transport sector, Richard has delivered exceptional results across numerous large contracts. Given the results and proven track record in creating exemplary environments within large organisations throughout his career, Richard was appointed continue developing Carlisle's service offering and deliver unrivalled value.
The Worshipful Company of Environmental Cleaners has welcomed Jim Melvin as its new Master following his installation ceremony on 21st April 2023 at St Olave's Church in the City of London. He succeeds Gary Fage, who has held the role since 2021.
Jim has been a WCEC member for 22 years. Among his valued contributions, is his ongoing support of the WCEC 's facilitation of the Chartered Practitioner's Register in Environmental Cleaning. The CPR confers Chartership status to anyone from the cleaning and facilities management industries who fulfils the necessary criteria, earning the corresponding post-nominals of C.Env.Cln.
There are still a few tickets available for the Cleaning & Hygiene Association's Gala Ball, taking place on Friday, 19th May at the Chesford Grange Hotel, Warwick. The Ball is always good fun and it provides a useful industry networking opportunity in a relaxed atmosphere.
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