* Cleanzine-logo-8a.jpgCleanzine: your weekly cleaning and hygiene industry newsletter 9th July 2020 Issue no. 926

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Sustainability will be core theme of 19th WFBSC International Congress

'Water: its importance in sustainable cleaning' is the theme chosen for the 19th World Federation of Building Service Contractors International Congress, reiterating the environmental commitment of the maintenance and cleaning industry.

The event, which is to be held in Curitiba from 10th - 14th October, alongside the 22nd Regional Higiexpo - Hygiene, Cleaning & Maintenance Products & Services Exhibition, and the 23rd ENEAC - National Meeting of the Cleaning & Maintenance Companies, will assemble over 5,000 visitors.

The topic of sustainability will be approached in various ways throughout the conference. One will be presentations, such as that which will be delivered on 10th October by Stephen Ashkim - 'Green and sustainable: how can cleaning companies meet the demands of a changing world'; by James Marins - 'The socio-environmental paradigm of the 21st century and the tax law'; and by Markus Ach - 'Intelligent application in cleaning: how a sustainable attitude will increase productivity in this industry'.

Another congress activity related to this topic is the Diversey Sustainability Award, granted to companies that have applied sustainable innovations significantly and successfully.

The Fundação do Asseio e Conservação do Estado do Paraná (FACOP) will also contribute by opening a botanical garden symbolising the importance of implementing ecologically sound initiatives.

To Adonai Aires de Arruda, President of the WFBSC, sustainability is a theme to be taken seriously by the industry. "The judicious use of natural resources is crucial to decrease environmental impacts," he stresses. "Water is our main tool and cleaning and maintenance entrepreneurs are incumbent with implementing practices grounded on an environmentally correct conduct.

"We are working to reiterate our public commitment as companies seeking an ecologically correct, socially responsible and economically feasible performance."

The 19th WFBSC is promoted by the WFBSC, Sindicato das Empresas de Asseio e Conservação do Estado do Paraná (SEAC-PR), Federação Nacional das Empresas de Serviços e Limpeza Ambiental (FEBRAC) and Associação Brasileira do Mercado de Limpeza Profissional (ABRALIMP). It is supported by  Central Brasileira do Setor de Serviços (CEBRASSE), Embratur, Ministério do Turismo, Confederação Brasileira de Convention & Visitors Bureaux, Secretaria de Turismo do Paraná, FACOP, Federação do Comércio do Paraná (FECOMÉRCIO), Federação de Convention & Visitors Bureaux do Paraná, Instituto Municipal de Turismo de Curitiba, Curitiba Convention & Visitors Bureau, International Executive Housekeepers Association (IEHA), Associação de Fabricantes Italianos de Equipamentos, Máquinas e Produtos para Limpeza Profissional (AFIDAMP), World Trade Centers Association (WTCA), and Revista Higiplus.

The Brazilian edition of the WFBSC is sponsored by: Diversey, Karcher, Indústrias Becker, Alfa Tennant, UPS Serviços, Seven Uniformes, Leone Equipamentos, Sutter Professional and Confederação Nacional do Comercio (CNC). Registration is open at www.wfbsc2012.com, where you will also find lodging and tour options and general information on Curitiba, as well as pre- and post-congress tours in Brazil. The registration fee encompasses transfers and the lunches listed in the official programme.

To come to Brazil, foreign delegates count on the support of Star Alliance, the first and largest airline alliance in the world, which will offer discounted fares for international flights. The booking code is JJ01S12. For more information, visit www.staralliance.com.

T: +55(41) 8421-8056
E: [email protected]
W: www.allettera.com.br

16th August 2012

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