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Shell and Kärcher join forces in the automated car wash market
Shell has teamed up with Kärcher to offer customers automated car washing using the latest technology in a selection of Shell service stations. The collaboration has been facilitated by TSG Wash, which provide sales, service and installation for Kärcher's car wash solutions in the UK and 29 other countries.
"This is an exciting collaboration and the first time both global brands have been brought together to deliver automated car washing,ä says Frank McLaughlan, director for TSG Wash UK
"Overall, the forecourt market is synonymous with big brands - from well-known coffee outlets, to luxury food retailers. Consumers can now experience this same level of reassurance when it comes to washing their cars, knowing they're using technology designed by a market leader in cleaning."
Toby Lewis, car care category manager at Shell comments: "Kärcher's automated car washing technology provides the highest level of cleaning in the shortest time possible. Using Kärcher's latest innovations, the focus is on expert dirt removal while being gentle to the car."
Combined with TSG Wash's comprehensive support package, customers benefit from an industry-leading product range, backed by TSG's highly regarded installation and service capabilities.
As part of a trial, automated car wash facilities with Kärcher technology will be available in January 2021 at the following four Shell service stations: Narborough Rd in Leicester, Farnborough, Medway in Kent and Lizzie Brice up in Scotland - additional sites may be added in due course.
Kärcher and TSG formed a strategic partnership in 2017, uniting their expertise in cleaning and fuel retailing services to provide comprehensive delivery to the car wash industry. Along with many other industrial solutions, they offer a complete range of systems for the cleaning of car and commercial vehicles - both internally and externally.
21st January 2021