Cleanzine: your weekly cleaning and hygiene industry newsletter 18th April 2024 Issue no. 1110
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Mirius concentrates on the environment with new Eco Select Cleaners
Mirius, one of the UK's leading manufacturers of professional cleaning and hygiene products, has launched a new range of concentrated cleaning products - Eco Select.
Eco Select Concentrates make up a highly concentrated, ultra-economical range designed for professional cleaners and the five products cover all applications:
* Sanitiser
* Washroom Cleaner
* All Purpose Cleaner
* Hard Surface and Floor Cleaner
* Degreaser
All of the Eco Select 1-litre bottles feature an easy-to-use dosing system that guarantees accurate measurement; simply squeeze the bottle to fill the dosing chamber to the desired dose and pour. Controlling the dose avoids excessive product being used and so reduces cost and guarantees product efficiency.
Accurately dosed, a 1-litre Eco Select will make up to 100 trigger sprays or 50 x 5 litre buckets of high-performance cleaning solution and the entire range has only two simple dilution rates - 10ml for a 600ml trigger spray and 20ml for a standard 5-litre bucket.
The range is specially formulated to deliver exceptional results in a bottle designed to save space, weight, packaging and the environment. For users with a machine dispenser dosing system, a 2-litre bottle is also available in Sanitiser, Washroom and Degreaser.
"Environmental sustainability is one of Mirius's key endeavours for the future and using a concentrated cleaner has a number of environmental benefits compared to traditional ready-to-use products, helping to save on transport, storage and plastic," explains Mirius's head of marketing Chris Richmond. "The savings in packaging alone by refilling a trigger spray from concentrate, rather than throwing it away when empty can be huge. With concentrates a trigger bottle can simply be refilled and reused - a little goes a long way."
All of the range feature 'one look' alphanumeric coding allowing for quick reference - perfect for busy professionals and easy for any nationality of user to identify. Importantly all of the bottles are 100% recyclable after use.
The range is fully supported with training and technical information and all of the packaging shows full product composition with quick reference QR links to the company website for downloadable Safety Data Sheets, Technical Information and Usage Wallcharts.
Mirius is supporting its new range with a comprehensive marketing programme specifically designed to help the busy professional. The range is available now direct from stock.
28th November 2019