Cleanzine: your weekly cleaning and hygiene industry newsletter 30th March 2023 Issue no. 1058
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Loo of the Year Awards provide excellent sponsorship opportunities
Loo of the Year Awards have provided unrivalled promotional opportunities for many leading UK and international companies with differing needs, annually since 1987. There are a range of sponsorship packages available and bespoke packages developed and executed to meet the sponsors' needs and budget.
Each sponsor's specific requirements can be included in a sponsorship package which will include exposure of the company's/organisation's brand, particular products or services, the launch of new products or services, market research relating to washroom products or services etc. Sponsorship can be used as a marketing/selling opportunity or to promote another aspect the sponsor would like promoted e.g. health issue, green issues etc.
Previous sponsors have used their sponsorship of Loo of the Year Awards to support their launch of a new washroom product or service e.g. Armitage Shanks, Dyson, Tork, Airdri, Propelair, Dolphin Solutions, HSG - Cleen app etc. Others have promoted an emerging brand e.g. Eco Breeze, Hygiene Vision and P Wave. The provision of facilities for those needing special washroom facilities and support for charities has also been supported through involvement with Loo of the Year Awards.
"The next prestigious and unique annual daytime Loo of the Year Awards Event will be on Friday 6th December at the elegant Soco St Johns hotel in Solihull," says Loo of the Year Awards Managing Director Mike Bone. "In addition to presentation of National and UK/Ireland awards there is a sponsors and supporters product/service exhibition in the same suite as the pre-lunch sparkling wine reception is held. This provides unique opportunities for promotion of sponsors brands and their products or services to a captive audience of up to four hundred guests all associated with washroom provision. After lunch entrainment is provided by a well-known comedian.
"Many leading cleaning and FM companies use their attendance at the Event to provide hospitality to past, present and prospective clients whilst enjoying the satisfaction of receiving a valuable award."
Sponsors are also able to make an on-stage address/presentation to the event guests between awards presentations which can include video or slide shows to promote their brand, products, or an issue relevant to washroom provision related to their customers or prospects. Sponsors' brands are promoted by Loo of the Awards, throughout the event and beyond e.g. the 2020 Interclean Amsterdam.
Further information can be found via:
T: 01403 258779
6th June 2019