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Tork is headline sponsor of 2015 Loo of the Year Awards
Tork manufacturer SCA is raising its profile nationwide by signing a deal to become headline sponsor of this year's Loo of the Year awards.
Tork, Europe's leading professional hygiene paper brand, has been an associate sponsor of the Awards for the past eight years.
"We at Tork have always fully supported the Loo of the Year Awards' commitment to improving standards in away-from-home washrooms around the country," says SCA senior product manager Charlotte Boniface.
"Our company has grown substantially over recent years and now that we are market leader in the UK and Ireland we are stepping up our support to the Loo of the Year Awards."
Loo of the Year Awards managing director Mike Bone describes the partnership as "great news" for the association.
"SCA has always been one of our most loyal supporters," he says. "Tork is a world-leading brand and we are very excited to have the company on board as headline sponsor."
According to Mike, the numbers of entrants has gradually increased over the years - and the 2015 Loo of the Year Awards is on course to be a record-breaking event. "So far we are 30% up on the number of entrants we normally receive at this point," he said.
The objective of the awards is to encourage the highest possible standards in all types of away from home and public toilets. "We have tracked improvements over the years and standards are going up throughout the UK as a result of the awards," he says.
SCA's Charlotte Boniface adds: "We at Tork are passionate about improving washroom standards nationwide which makes our tie-up with the Awards a perfect partnership. We look forward with working closely with the Awards team during 2015 and maintaining a high profile at the event."
Entries and nominations for the 60 award categories can be made via the website at www.loo.co.uk until 31st July. Entries are accepted from England, Scotland, Wales, Northern Ireland, The Isle of Man and the Channel Islands.
The 2015 Loo of the Year Awards ceremony will take place on Friday, 4th December at St Johns Hotel in Solihull.
The Tork brand offers professional hygiene products and services to customers ranging from restaurants and healthcare facilities to offices, schools and industries. Products include dispensers, paper towels, toilet tissue, soap, napkins, and industrial and kitchen wipers. Through expertise in hygiene, functional design and sustainability, Tork has become a market leader. Tork is a global brand of SCA, and a committed partner to
customers in over 80 countries. To keep up with the latest Tork news and innovations,
please visit: www.tork.co.uk
SCA is a leading global hygiene and forest products company. The Group develops and produces sustainable personal care, tissue and forest products. Sales are conducted in about 100 countries under many strong brands, including the leading global brands TENA and Tork, and regional brands, such as Bodyform, Velvet, Cushelle, and Plenty. As Europe's largest private forest owner, SCA places considerable emphasis on sustainable forest management. The Group has about 44,000 employees. Sales in 2014 amounted to approximately SEK 104bn (EUR 11.4bn). SCA was founded in 1929, has its headquarters in Stockholm, Sweden, and is listed on NASDAQ OMX Stockholm. For more information, visit www.sca.com
16th July 2015