* Cleanzine_logo_3a.jpgCleanzine: your weekly cleaning and hygiene industry newsletter 19th April 2018 Issue no. 818

Your industry news - first    Number 1 for Recruitment

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Take the Clean Up Cruelty pledge and help end product testing on animals

International campaigning organisation, Cruelty Free International, runs the international accredited scheme for companies that have ensured their entire production chain is free from animal tests.

The Leaping Bunny logo is awarded to companies that meet the criteria and can prove that their products have not been tested on animals... And the latest brand to be certified free from animal testing – and thus able to use the Leaping Bunny logo - is Soluclean.

Soluclean boasts a large range of products, from washroom cleaners and degreasers to disinfectants and carpet cleaners.

“There has been a justifiable increase in pressure on UK companies to recognise the need to end animal testing on cleaning products,” says the company’s Jon Horton. “Soluclean, as a leading ethical and ecological supplier of cleaning chemicals, is committed to Continuous Improvement. Soluclean adheres to a policy against animal testing and ensures our formulations meet the requirements to be accredited to Cruelty Free International’s Leaping Bunny Standard. Soluclean fully supports the Clean Up Cruelty campaign.”

CEO of Cruelty Free International, Michelle Thew, says: “We will be writing to politicians, companies, councils, and restaurants inviting them to sign up to our Clean Up Cruelty pledge and switch to using Leaping Bunny approved products only to keep their premises spick and span. We also want to hear from any members of the public who would like to get involved as no animal should have to suffer just so we can wash our dishes or clean our floor. Sign up today and make a real difference to the lives of animals in laboratories.”

The Leaping Bunny symbolises the only international no-animal-testing certification. It requires that companies prove what they claim. Certified companies are audited for compliance with their animal testing policy and the strict criteria of the Humane Standards.

One of Cruelty Free International‘s flagship campaigns is to end the use of animals for household product testing in the UK. In 2010, the UK Coalition Government committed to an end to animal testing for household products but legislation is yet to come into force.

Companies whose cleaning products have been awarded the Leaping Bunny logo include Marks and Spencer’s own range, The Co-operative’s own range, Method, Astonish and Ecover. The full list can be found at gocrueltyfree.org

To take the pledge and switch to cruelty-free cleaning, visit:


To sign the petition for the Government to keep its promise to end animal experiments for household products, visit:


T: 0207 619 6978

E: media@crueltyfreeinternational.org

W: www.crueltyfreeinternational.org

T: 0161 629 2120

E: info@soluclean.co.uk

W: www.soluclean.co.uk

5th December 2013

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