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Soluclean's export drive is paying off
Soluclean, manufacturer of the award-winning Soluclean range of pre-dosed concentrated cleaning products encapsulated in water soluble film, has recently embarked on a major export drive which has taken the company to the far flung corners of the world... just recently, the company has exhibited at cleaning shows in Shanghai and Bangkok and was just last week in Ahmedabad, India, which is where we pick up the story...
Jon Horton, commercial director of Soluclean, believes that the hard work and long hours of travel the exhibition team puts in, are well worthwhile: "These are large and highly populated markets, which have the same issues as we have here in Europe with regard to the increased transportation costs and waste issues that are having such an impact on the environment in which they live," says Jon. "It's just on a much larger scale.
"It's been a real eye opener; you can see there is a real drive by the facilities management companies, contract cleaners and end users to make their places of work cleaner and more hygienic."
Of the three Asian shows in which Soluclean has taken part during 2014, Jon believes that Clean India, which took place last week, was best of all in terms of the quality of leads and the number of people coming through the doors.
"It was a three day show and all three days were busy!" says Jon.
Soluclean was one of four manufacturers under the Excel International umbrella at the event; the others were Marplast (Italy), Kaivac (US) and Vectair (UK) and following the success of the show, Soluclean has announced that is has reached an agreement with Excel International, for the distributor to become the manufacturer's exclusive distributor for the Indian market.
Excel International is strategically placed and has offices and warehousing in both Mumbai and Cochin. "It was a very easy decision to make," reveals Jon. "Excel's professionalism, enthusiasm and commitment was very clear to see, so much so that Soluclean & Excel have already committed to do another two shows in India in 2015/16."
Next up for Soluclean is Hostex Expo in Johannesburg and the Clean China Expo in Shanghai in the first quarter of 2015.
4th December 2014